



BeYOU Crew Shoe Charm (Clog Charm)
REPRESENTATION MATTERS.
Why does #representationmatter?
Symbolic annihilation is a term used to describe the absence of representation. It is based on the idea that if you don’t see people like you in the media you consume, you must somehow be unimportant. Every Beautiful Brown Girl deserves to see herself in the clothing that she wears, the books that she reads, the characters and products that she admires - Representation Matters.
Shop our beyou Earrings
Featured Collections
- BeYOU Crew
- Classic BeYOU
- Birthday Girl
- Black Girl Magic
learn about Dear Beautiful Brown Girl's Initiatives
The BeYOUtiful Brown Girl Project
The BeYOUTiful Brown Girl Project includes our Signature and Classic accessories, apparel, journals/notebooks, stationery and publications. In additon the BeYOUtiful Brown Girl Project is committed to providing workshops, programs and resources focused on building self-esteem and a strong sense of self.
BeYOUtiful Brown Girl Project's Initiatives:
The BeYOU Boutique
Love Your Selfie (Workshops and resources to help affirm your Beautiful Brown Girl's worth)
The Afternoon of Affirmation (An Empowerment Luncheon for Girls)